Maintaining and renewing today’s design and crafts is at the heart of one exhibitor’s story at the upcoming London Design Fair.
From 19 to 22 September, London Design Fair is coming to East London, specifically, to the Old Truman Brewery, Brick Lane, Shoreditch. During the four days of this event, 550 exhibitors from 40 countries will congregate: designers, brands, exhibitions – you name it. If it’s anything to do with superlative design, it’ll be at the fair.
Though in amongst all the varying international pavilions and features, it’s specifically Adorno that we’ll be keeping an eye on.
Adorno, the design-focused online platform, is bringing Crossovers to London Design Fair: an exhibition featuring independent designers working at the intersection of design, art and crafts. A selection of local design scenes which celebrate the designers and communities that play a vital role in maintaining and renewing today’s design and crafts culture is to be featured.
Crossovers is organised with leading design curators and will showcase unique collections presenting the trends and styles of the different local design scenes, thereby reflecting the current state of today’s local design and crafts cultures.
Two of the designers/studios featuring in Crossovers are French designer Charlotte Julliard and Italian design studio Draga & Aurel.
Charlotte Juillard (b. 1987 in the South of France) graduated in 2011 with merits in Product Design and Interior Architecture at Camondo School in Paris. In 2013 she joined the design department of Fabrica, working under the creative direction of Sam Baron and developing projects for renowned brands such as Molteni&C and Seletti. She currently works for several clients, such as Ligne Roset, Duvivier or Christian Lacroix, and, in addition to this, she’s also developing a small collection of craft items under the brand name of hava.paris.
Materials are always the starting point of her projects. She seeks a balance between texture and shape, a softness that catches the eye. According to Juillard, the work of the matter, the research and the experimentation are mandatory in the birth of any project. Being able to imagine objects and to create them in partnership with artisans, working as a team, are skills that she enjoys in particular in her work. With the aim of putting discussion and exchange at the centre of her research, she creates an open space for reflection that allows her to consider projects with a new poetic and ambition.
Founded in 2007 in the town of Como, Italy, Draga & Aurel is a multi-disciplinary design studio that works along the spectrum of furniture, textile and interior design.
Draga Obradovic began her career in the fashion industry, first working in London and Milan as a textile designer before eventually settling in Como. Aurel K. Basedow graduated from Milan’s Accademia di Belle Arti with a degree in Fine Arts, having previously trained as a carpenter and woodworker. Thanks to their sympathetic methods, combined with an artist’s approach to material and composition, Draga & Aurel is widely recognised for its clever reinvention of bespoke vintage design pieces.
The showing at 2009’s Salone del Mobile introduced the duo to the world stage; it followed partnerships with Italian leather manufacturer Baxter, wallpaper brand Wall&Deco and major American fashion retailer Anthropologie, which have pushed the pair’s domain beyond the reinvention of singular vintage pieces. While interior projects, like Sicily’s Dimora delle Balze and Cannavacciuolo’s Café & Bistrot in Novara, have expanded their sought after aesthetic into the realm of hospitality and lifestyle.
As a reminder, London Design Fair is open from 19 to 22 September at Old Truman Brewery, where you will find Adorno’s Crossover exhibition.